This handy guide will walk you through what you need to do on your Blogger.com blog to get more search engine traffic.
First thing you need to do is to enable Search Preferences in your main blog settings.
Blogger Title and Meta DescriptionSEO actually starts from this point: A title and meta description with a relevant keywords, related to your content.
There is no formula for the perfect title tag. The best way is to pick something short, descriptive and with a few main keywords inside.
|Your title is shown on search engine result pages.|
|Description tag is also displayed properly on search engine result pages.|
|Search Description tag in Blogger.com|
Do not try to cheat the system by using some black-hat SEO techniques! This might ban your website from all search engines and practically make it invisible.
Remove Duplicate URLs
Search engines hate duplicated content, especially after the popular Google Panda Update.
First thing you should do is to try to find a duplicated URLs of your blog. The best way to do that is through a Google Webmaster Tools, but you have an alternatives like Screaming Frog.
|You can remove URLs directly from Google Webmaster tools.|
To protect yourself even more from duplicated URL’s in Blogger.com, you should consider using a Custom robot headers tags option under your Search Preferences.
|Tell search engine crawlers what to do when they crawl your archive and search pages.|
Blog Speed is ImportantBlog speed is extremely important for SEO. No one like slow websites even today when we have fast internet connections.
What may slow down a blog?
In most cases, these cases may highly affect your Blogger.com blog speed:
- A lot of un-optimized images
What to do then?
Image Optimization: Yahoo! Smush.it or JPEGmini
CSS Optimization: Clean CSS or CSS Optimizer
Check your website speed with Pingdom Tools. You will see how fast your website is and what cause it to load heavily.